Global table, melbourne, australia, september 2019

Future Ready - what’s next for the global business of food?

The business and provenance of food is undergoing rapid change. Increasing consumer expectations linked to the way food is grown, produced and consumed continue to put increasing pressure on companies to innovate, engage and demonstrate greater responsibility and integrity.  While consumer trends provide ideas for innovation year on year, to develop a tribe of loyal followers, awareness and understanding of the macro-forces driving long term change in the market is essential.  This presentation outlines the key drivers influencing consumer’s food purchasing decisions and how they will evolve in the future.  It provides key insights that enable brands to connect to consumers in a way that will drive future growth, build brand leadership and forge long term customer loyalty.

Leader as Influencer - creating resilience in times of disruption

Pressure on food businesses to drive change in a way that improves the health of the planet and the population, is higher than ever.  Leaders who understand this change, have built strategies around it, and have a point of view to share, are building trust, generating better business results and building a tribe of loyal followers.  This presentation outlines why ‘leader as influencer’ is a future ready strategy that will build business resilience, elevate brand voice and facilitate growth in the decade ahead. It outlines the three essential ingredients business leaders will need to get there.

Our Evolving Definition of ‘Healthy’

Research shows 83% of global consumers consider diet and nutrition important to their wellbeing meaning food products that offer a health and wellness benefit continue to capture an increasingly greater share of the global food market.  While reducing fat, salt and sugar are often the focus of reformulation efforts to make foods ‘healthier’, consumers are now expecting more. This presentation provides Sharon’s key insights around the changing definition of what it means for foods to be considered ‘healthy’ and how this evolution will influence the future of food marketing and production.  It provides strategies for how food businesses can best tap into and apply these insights to get to market faster, grow consumer trust and loyalty and remain competitive in today’s constantly changing market.

‘We were lucky enough to have Sharon present at our recent Signature Food Event. Sharon shared great insights and thought provokers about the future of food which really resonated with our business customers. Would highly recommend Sharon as a very entertaining and engaging speaker.’

Jacki Fraher, Executive Manager, St George Bank

“Sharon presented at the 2019 Food South Australia Summit and went out of her way to tailor her presentation to incorporate the themes of the day and ensure it was relevant and practical to the audience.  By doing this, Sharon’s topic and presentation received a very good rating and positive feedback in the delegate surveys.”

Kathryn Pullman, Event Manager, Food South Australia

“Sharon was extremely engaging, providing relevant and current content that threaded seamlessly into the theme of our conference and shaped a broader discussion.”

Todd Redwood, Global Food and Retail Supply Chain Operations & Compliance Director BSI

“Sharon presented at our recent Austrade FoodTech investors event and the feedback has been extremely positive. She was able to inspire and engage the audience with her message while also tailoring it to their needs and interests. I would be happy to recommend Sharon as a speaker for similar events”.

Luisa Rust, Manager, Agribusiness & Food Priority Team, Austrade

“Sharon has presented to our team on numerous occasions and consistently delivers a message of value. When speaking, she is able to engage the audience while also inspiring them to apply her insights in practise. Her style is professional, while also being personable, flexible and very easy to work with”.

Adriana Hincapie, National R&D Team Leader, Parmalat Australia

“I have heard Sharon speak numerous times. She is able to create clarity and communicate concepts in a way that resonates with the audience ... an experienced and highly capable speaker.”

Derek Lath, Institutional Affairs Director, Ferrero Australia

"Thanks Sharon - an excellent, forward thinking and case study presentation to a packed session."

Convenor, AIFST, The Future of Food Convention

"Thank you for presenting to our egg industry forum. Your presentation was very well received by the audience and we’ve received a significant amount of positive feedback."

Kai Ianssen, Communication Manager, Australian Eggs

“Thank you for your inspiring and thought-provoking presentation. What a better place it would be if we sat and connected with food and meals.” 

Melissa Cameron, Human Health & Nutrition Policy Manager, Dairy Australia