Championing food businesses as leaders of change.
Sharon speaks at conferences and events about food businesses as leaders of change. Now, as the world faces significant challenges linked to the production and consumption of food, and consumers look to spend more of their food dollars with businesses that stand for something greater than the food they sell, market or distribute, the time is right for those in the business of food to lead change. Consumers are looking for it, teams are engaged by it and future business success relies upon it.
If you’d like a thought provoking and inspiring presentation to learn more about the ways food businesses can lead change, create greater team engagement and develop long term and meaningful connections with consumers, please get in touch.
The business and provenance of food is undergoing rapid change. Increasing consumer expectations linked to the way food is grown, produced and consumed continue to put increasing pressure on companies to innovate, engage and demonstrate greater responsibility and integrity. A noisy and increasingly fragmented market with greater competition is making it difficult to be heard and more challenging for brands to stand out. This shift in consumer values is creating significant threats while opening new opportunities, for those in the business of food.
In her latest book, Food for a Better Future, Sharon outlines the three essential ingredients food businesses need to be future ready. Order your copy here.
You can also request a copy of Sharon's white papers here.
Sharon provides advisory services to food businesses and speaks to teams about integrating human centred elements of food and eating into marketing and innovation as avenues for elevating brand meaning. She runs programs to help food businesses develop their leadership position in the market through the creation of their own vision for food and associated food values and philosophy. This enables her clients to create more meaningful connections with consumers, supports greater brand loyalty and develops stronger team engagement.
Sharon also develops and presents programs and workshops on how to connect with a more mindful consumer, deepening understanding and awareness of emerging elements linked to the future of food and providing insights around the human centred elements of food and eating that will influence the future consumer.
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